Digital transformation vs digital commitment

 

The glow of digital transformation has been alive for over a decade now. The pandemic simply added fuel to the fire.

There are no more excuses to continue resisting. If your business is not ready to make the switch to digital now, it will never be ready.

Here are just a few reasons why you should commit to digital transformation:

  1. One, your customers are already using online platforms. 

  2. Two, digital marketing is cheaper and more measurable than traditional methods. 

  3. Three, digital channels make it easier to reach your customers on a granular level. What I mean by this is that you can target your online advertising based on any number of criteria, including: location, keywords, interests, industries, and the customer’s current stage in her buying journey.

Digital technology is here to stay, and there has never been a better time to get aboard the choo-choo train.

 
Digital MarketingHenry AdasoComment